Healthcare Marketer's Exchange

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Healthcare Marketer's Exchange

1X
6X
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18X
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Full Page $3,215 $2,970 $2,800 $2,690 $2,595 $2,515 $2,425 $2,350 $2,290
2/3 Page 2605 2425 2290 2210 2130 2060 1995 1930 1870
1/2 Page 2040 1885 1800 1720 1645 1595 1550 1500 1460
1/3 Page 1410 1325 1270 1200 1180 1140 1110 1075 1045
1/4 Page 1135 1045 1015 930 880 850 835 815 790
1/8 Page 580 550 515 470 445 405 390 380 360

Color
Four Color (process) $1565
Second Color (process)   790
Second Color (PMS matched)   1325
Metallic colors - contact publisher
Positions
Cover 4 $1030
Cover 2  710
Cover 3 560
Opposite "Personal Exchange" 435

Click Here for
2010 Rate Card

Click Here for
2009 Rate Card


Publication Trim Size: 8" x 10-3/4"
Full Page Bleed: 8-1/4" x 11"
Spread Trim Size: 16" x 10-3/4"
Spread w/Bleed: 16-1/4" x 11"

Mechanical Requirements:
Printed web offset and saddle stitched. Publication requires QuarkXPress or PDF formatted digital files. All ads must be accompanied by a color proof.

Ad Sizes, Non-Bleed
1 Page 7W x 10H
2/3 Page 7W x 6-1/2H
1/2 Page (Horizontal)  7W x 4-7/8H
1/2 Page (Vertical)  3-3/8W x 10H
1/3 Page  7W x 3-1/4H
1/4 Page  3-3/8W x 4-7/8H
1/8 Page  3-3/8W x 2-3/8H

Frequency and Closing Date
Inaugural issue, February 1992. Published monthly. Advertising closing is on the 5th of the preceding month. Cancellations are not accepted after closing date.

Circulation
Healthcare Manufacturers  6,200
Advertising Agencies  3,000
Publishers/Service/Support Companies   1,025
TOTAL    10,225

Marketplace Section
Industry personnel can buy, sell, swap, or advertise items or commodities of interest free of charge.
Click here to submit your ad on-line.

Industry Opportunities Section
Classified ads to include positions available and business services (e.g., freelancers, consultants).
A general listing of 30 words or less: $140 (50¢ each additional word).
Click here to submit your ad on-line.


Industry Opportunity Display Rates
2/3 Page $1070 7W x 6-1/2H
1/2 Page (Horizontal) $820 7W x 4-7/8H
1/2 Page (Vertical) $820 3-3/8W x 10H
1/3 Page $660 7W x 3-1/4H
1/4 Page $540 3-3/8W x 4-7/8H
1/8 Page $420 3-3/8W x 2-3/8H
Additional Charges:
P.O. Box: $50. Design of display ad upon request.

Payment
For the Industry Opportunities section, check or money order must accompany placement. If ad is faxed, payment must be received within one week. All other advertisements will be invoiced on date of publication.

Mailing Information

Send ad materials to:
Jim Ticchio
Direct Media Advertising
73 Glenmere Terrace
Mahwah, NJ 07430
201-327-6985
201-327-8244 Fax
jim@directm.com

Commissions and Discounts
A commission of 15% is allowable to bonafide advertising agencies on general advertising for payment made within 30 days of invoice date (No commissions on color charges). No agency or frequency discounts are offered on ads placed in the Industry Opportunities section.

Advertisers and advertising agencies assume liability for all content including text, representation, and advertisements printed, as well as any liability for products bought or sold. The Publisher reserves the right to reject or cancel any advertising at its sole discretion. The Publisher is not liable for any typographical error beyond the cost of the space occupied by the error. Subscription: US & Canada: $36/year. Single Copy: $4.00

 

©2010, Healthcare Marketer's Exchange