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What’s most rewarding is that the articles in your publication let us get to know the person behind the job. So often, we know colleagues only by the day-to-day interactions on the business front; we rarely get to know their personal side. By and large, the people in our business are pretty extraordinary. And there are so many great stories to tell out there. THE EXCHANGE allows us to share our stories. Daria Blackwell I got lots of feedback from my Family Update in the Kids & Family Issue of THE EXCHANGE. Oh my goodness, I’ve heard from so many; e-mails, phone calls, letters—handwritten ones, even. Thanks Charlie Novak! Most were from old friends of my era in the industry. It’s always nice to hear from those I haven’t heard from in many, many years. It’s a wonderful feeling that we have not been forgotten, even though we have been out of the NY/NJ area for so long now. I can say one thing we all have in common – we all READ THE EXCHANGE!!!! Writing for THE EXCHANGE has always been a wonderful experience and brought many friends back into our lives. I’m not a writer, but Elise makes the job so easy, editing while also grasping the main content. It was actually a fun experience. And all in my family think I’m a great seasoned writer…Little do they know! Gale Brugeman As a result of my Economic Exchange about the Bolt Bus in THE EXCHANGE, I received several phone calls and e-mails from individuals who I had not heard from in several years. It has been great to renew these relationships. It was fun – thanks for the opportunity Tom Bishow Thank you for letting me be part of THE EXCHANGE’s Personal Exchange feature. I have never written before for a publication. It was a good experience and a lot of fun. Here are some of the responses I received: “Just read your Personal Exchange – love the wedding day picture! You and your lovely wife make a beautiful couple.” “Nice article in THE EXCHANGE. Sounds like your grandfather was a great guy. My bet is that people who knew him are now seeing him living on in you. By the way, nice picture of you and your wife. Nice job of “out punting your coverage.” “Cool reading about you in THE EXCHANGE this month – I laughed out loud about your pet peeve because I know exactly what you mean.” “I enjoyed reading about you in Personal Exchange. Your grandfather sounded like a great man. I never got to meet any of my grandparents – both sets lived in Ireland and died before my first visit to the Emerald Isle. You forgot to tell them you like fast cars – maybe that’s not a hobby. Your wife is beautiful – She reminds me of Natalie Portman. Have a great weekend.” “Good stuff man. Very true about cell phone pet peeve. How about those Knicks last night? Garbage!!! The need a legit seven footer in the worst way.” “I saw your profile showcased in HEALTHCARE MARKETER’S EXCHANGE. Nicely done. “ “I read with great pleasure your interview in THE EXCHANGE. I love your enthusiasm in general, and in particular, towards the Knicks! “ Joseph Tufano I got a couple of outreaches following my article, Murphy Meant To Be, which appeared in the Pets issue of THE EXCHANGE. Most people said they liked the story and were touched by it. Overall I enjoyed the experience of writing and would be open to doing so again. Bob Williams I am definitely getting some positive feedback from my article, Last Year In and Around Jerusalem that was published in the THE EXCHANGE. I am getting calls and e-mails from people I have not talked to in forever. This could be good, could be bad . . . .at least we know people are reading. Amy Levinson Thanks for publishing my article, Making the Most of Time, in THE EXCHANGE. I have had numerous people reach out to me, thanking me for sharing. I guess my story hit home. People with less severe injuries, as well as people with just too much work, said the story made them feel better or made them want to live differently. I was told that I was inspirational to them, which made me feel good. I hope this helps more people to slow down and realize that we have to be thankful for what we do have instead of complaining about what we don’t. Thanks for letting me share. Dora Shankman I just wanted to tell you the response to Harvey’s story, Diamond on the Diamond, that was published in the June issue of THE EXCHANGE has been great. I think he has heard from more people than I did from my two stories this year combined. I’ve gotten e-mails and text messages from people who know me more than they know Harvey, saying how much they enjoyed his article. Thank you so much for running our engagement story. It was such a great day! And it was fun reliving it with THE EXCHANGE. Sharon Spector Harvey Spector I got a lot of feed from my article in THE EXCHANGE, Steelers! Steelers! Steelers! Here’s just a sampling. “Nice article in HEALTHCARE MARKETER’S EXCHANGE. I’ve heard the story from you, but it was well written. Congrats on that.” “Just read your great story in THE EXCHANGE! Don’t know why you had to throw in that crazy jet fan line, but I’m not too offended. Hope all is well and you’re enjoying the summer.” “I was just reading HEALTHCARE MARKETER’S EXCHANGE and saw your Steelers article.” Susan Montanile Thank you for publishing my article, Work is Love Made Visible, about how my picture book for children, Who’s Got the Face?, was created with my family. I received wonderful comments and good wishes from many friends and colleagues around the country. I gained added exposure to my book, sold come copies, and, to my good fortune, generated high interest in the electronic personal health record and mall programs I am involved with in my “day” job. Continued success to you and your team. Doug Snelson, Executive Vice President I guess I struck a chord with my article NOT Grabbing That First Job Offer in THE EXCHANGE. I got some really interesting feedback. “Read your story in HEALTHCARE MARKETER’S EXCHANGE and glad that you decided to wait and take the job in pharma media. You have had a nice media career so far, and I know that you play the piano very well too!” “ Cool article in the HEALTHCARE MARKETER’S EXCHANGE about how you got your start in the biz. Sometimes even when things look great on the surface, your intuition tells you that there’s more to the story. Interesting how things work out sometimes, eh? Thanks for sharing.” “Hope you are doing well. Great article in HEALTHCARE MARKETER’S EXCHANGE. It’s amazing how we are lead in a certain direction. I wonder what I might be doing if I hadn’t worked in a pharmacy in high school.” “Hope my e-mail finds you well and enjoying the summer. I wanted to send a quick hello your way and let you know that I enjoyed the read. Your highlight in the HEALTHCARE MARKETER’S EXCHANGE reiterates how life puts us on paths filled with blessings and we’re just not sure where they’ll lead us. “Very nice piece on life’s journey. It would seem ‘the road taken’ was a good one. Enjoy the trip!” “Your article absolutely rang a bell with me, especially now that I formed my own independent rep firm. The last thing I was going to do was grab every ‘opportunity’ that came my way. I am sure that was a tough call for you – especially since it was right up your alley. It was very interesting to me, that you just didn’t want to make that call to commit. It’s like I always say, ‘Trust your gut!’ Hope all has been well by you.” Robert Enos
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